Through global voting campaigns, New7Wonders inspires people worldwide. New7Wonders highlights what unites us all—as opposed to what separates us—and also emphasizes the importance of caring for what will be left for future generations.
The Official New 7 Wonders of the World campaign was the first global democratic exercise in mankind's history. For the first time, we all, millions of people from all over the world, have created “Global Memory”: 7 things for everyone to remember, 7 symbols of unity that respect, honour and celebrate our planet’s cultural diversity.
The Official New7Wonders of Nature campaign highlights and celebrates the beauty of our planet, thus fostering greater respect for the earth’s fragile natural equilibrium. The motto for this campaign is:
“If we want to save anything, we first need to truly appreciate it”
Bernard Weber, Founder New7Wonders
Because we often only act when we are about to lose something precious that has grown dear to us.